Our story

Some of our notable milestones since our beginnings in 1783


Brintons Australia introduces Ready to Weave axminster series.


Brintons Australia collaborates with the incredible design talent Studio Elke to create an evocative inspirational design collection, Composite.


Brintons Carpets Ltd acquired by Argand Partners LP from the Carlyle Group


Brintons launches a series of videos to explore the journey of our carpets from fleece to floor.


Brintons acquires F.D Agnella, the Polish-based manufacturer and supplier of high quality carpets and rugs.

Britain’s biggest ever cruise ship, the £473 million P&O Britannia, officially named by Her Majesty The Queen, features over 21,000 sqm of custom Axminster carpet manufactured by Brintons


Brintons appoints new CEO Duccio Baldi


Brintons is acquired by The Carlyle Group, a global alternative asset manager.

Brintons supplies carpet to the newly-opened St Pancras Renaissance Hotel in London, the location used in their 1999 brand campaign.

Brintons launches its first High Definition Weave Collection, to be woven on its latest patented looms.


Brintons launch their Residential "Seasons by Brintons" advertising campaign.


Brintons launched its "most luxurious carpets in the world campaign", this time working with renowned shoe designer Manolo Blahnik. The campaign was shortlisted for awards by House Beautiful magazine and the Periodical Publishers Association in 2005.

Brintons acquisition of Woodward Grosvenor


Brintons is awarded the "Manufacturing Excellence Award" (MX2001), beating competition from British Aerospace and Jaguar. The success is recognition of the tremendous progress made by the company in the areas of customer focus, product and process innovation, as well as the efficient use of resources.


The "Some things in life wear better than others" campaign is launched, shot on location at the derelict St Pancras Chambers Hotel, with dresses by Anthony Price.


Brintons launch their first advertising campaign for which Vivienne Westwood designed a series of iconic carpet dresses.


The iconic Bell Twist series is launched


The Royal Warrant is granted to Brintons in recognition of supplying carpets to Royal residences.


Brintons celebrates 150 years of their British made carpet (carpet supplied for Queen Mary).


Brintons head office is built and opened in Exchange Street, Kidderminster.


Brintons began manufacturing carpet in Kidderminster, UK.

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